{"product_id":"shopify-store-setup-basic-template","title":"Shopify Store Setup – Template Build","description":"\u003cp\u003eGet your equestrian business selling online with a professional Shopify store, built on a ready-made theme and set up by our team. Choose \u003cstrong\u003eBasic\u003c\/strong\u003e for a clean, simple launch on a free theme, or \u003cstrong\u003eAdvanced\u003c\/strong\u003e for a paid theme, custom-designed pages and extra features.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eNeed something more custom, or moving from another platform? \u003ca href=\"\/pages\/contact\"\u003eEmail us or book a free discovery call\u003c\/a\u003e for a no-obligation quote.\u003c\/em\u003e\u003c\/p\u003e\n\u003ch4\u003ePackage inclusions\u003c\/h4\u003e\n\u003ctable style=\"width: 100%; height: 431.0625px;\"\u003e\n\u003cthead\u003e\n\u003ctr style=\"height: 19.59375px;\"\u003e\n\u003cth style=\"text-align: left; width: 60.098544%; height: 19.59375px;\"\u003eInclusion\u003c\/th\u003e\n\u003cth style=\"width: 14.002575%; height: 19.59375px;\"\u003eBasic\u003c\/th\u003e\n\u003cth style=\"width: 22.77832%; height: 19.59375px;\"\u003eAdvanced\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 39.1875px;\"\u003eWebsite theme and homepage layout\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 39.1875px;\"\u003eFree theme\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 39.1875px;\"\u003ePaid theme (theme cost not included)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 39.1875px;\"\u003eProducts loaded\u003cbr\u003e\u003csmall\u003eContact us for more\u003c\/small\u003e\n\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 39.1875px;\"\u003eUp to 10\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 39.1875px;\"\u003eUp to 30\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 39.1875px;\"\u003eMenu navigation\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 39.1875px;\"\u003eSimple (no dropdowns)\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 39.1875px;\"\u003eDropdown sub-menus\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.59375px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 19.59375px;\"\u003eShipping settings\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 19.59375px;\"\u003e1 market\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 19.59375px;\"\u003e1 market\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 39.1875px;\"\u003eAbout and Contact pages (text only)\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 39.1875px;\"\u003e\u003cspan style=\"color: rgb(16, 132, 62);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 39.1875px;\"\u003eUpgraded to custom design\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 39.1875px;\"\u003eCustom-designed About, Contact and 2 extra pages (e.g. FAQ, Wholesale, Size Guide)\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 39.1875px;\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e✗\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 39.1875px;\"\u003e\u003cspan style=\"color: rgb(10, 128, 93);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 39.1875px;\"\u003ePolicy pages: shipping, privacy, terms and more (text only, up to 5)\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 39.1875px;\"\u003e\u003cspan style=\"color: rgb(10, 128, 93);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 39.1875px;\"\u003e\u003cspan style=\"color: rgb(10, 128, 93);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.59375px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 19.59375px;\"\u003ePayment gateways, including Afterpay\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(10, 128, 93);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(10, 128, 93);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.59375px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 19.59375px;\"\u003eBasic SEO titles and keywords\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(11, 131, 95);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(10, 128, 93);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.59375px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 19.59375px;\"\u003eDomain connection or redirect\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(11, 142, 103);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(10, 128, 93);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.59375px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 19.59375px;\"\u003eEmail sign-up pop-up\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e✗\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(10, 128, 93);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.59375px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 19.59375px;\"\u003eFacebook Shop and Meta Pixel set up\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e✗\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(10, 128, 93);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 19.59375px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 19.59375px;\"\u003eOne personalised app integration\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(255, 42, 0);\"\u003e✗\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 19.59375px;\"\u003e\u003cspan style=\"color: rgb(10, 128, 93);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"height: 39.1875px;\"\u003e\n\u003ctd style=\"width: 60.098544%; height: 39.1875px;\"\u003eHandover video showing you how to manage the backend, add products and make design changes\u003c\/td\u003e\n\u003ctd style=\"width: 14.002575%; height: 39.1875px;\"\u003e\u003cspan style=\"color: rgb(11, 142, 103);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003ctd style=\"width: 22.77832%; height: 39.1875px;\"\u003e\u003cspan style=\"color: rgb(11, 142, 103);\"\u003e✓\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003ch4\u003eOngoing costs paid directly to Shopify and others\u003c\/h4\u003e\n\u003cp\u003eOur fee covers building your store. Running an online store also has ongoing costs, which you pay directly to Shopify and other providers. These aren't included in our price:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eShopify plan:\u003c\/strong\u003e a monthly subscription, or a discounted rate if you pay yearly. Shopify's current Australian plans:\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth style=\"text-align: left;\"\u003ePlan\u003c\/th\u003e\n\u003cth\u003ePaid monthly\u003c\/th\u003e\n\u003cth\u003ePaid yearly\u003c\/th\u003e\n\u003cth\u003eOnline card rates (Shopify Payments)\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eBasic\u003c\/td\u003e\n\u003ctd\u003e$56\/mo\u003c\/td\u003e\n\u003ctd\u003e$42\/mo\u003c\/td\u003e\n\u003ctd\u003efrom 1.7% + 30¢\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGrow\u003c\/td\u003e\n\u003ctd\u003e$149\/mo\u003c\/td\u003e\n\u003ctd\u003e$114\/mo\u003c\/td\u003e\n\u003ctd\u003efrom 1.55% + 30¢\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAdvanced\u003c\/td\u003e\n\u003ctd\u003e$575\/mo\u003c\/td\u003e\n\u003ctd\u003e$431\/mo\u003c\/td\u003e\n\u003ctd\u003efrom 1.35% + 30¢\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlus\u003c\/td\u003e\n\u003ctd\u003efrom $3,700\/mo\u003c\/td\u003e\n\u003ctd\u003efrom $3,700\/mo\u003c\/td\u003e\n\u003ctd\u003efrom 1.15% + 30¢\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003csmall\u003e*Prices in AUD as listed by Shopify at October 2026 and subject to change. Check \u003ca href=\"https:\/\/www.shopify.com\/au\/pricing\" rel=\"noopener\" target=\"_blank\"\u003eshopify.com\/au\/pricing\u003c\/a\u003e for current pricing.\u003c\/small\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTransaction fees:\u003c\/strong\u003e card processing fees apply to every sale. Shopify may charge an extra fee per sale if you use a payment provider other than Shopify Payments.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAfterpay and other payment providers:\u003c\/strong\u003e charge their own merchant fees on each transaction.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePaid theme (Advanced):\u003c\/strong\u003e a one-off theme licence fee, typically paid to the theme developer.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eApps:\u003c\/strong\u003e many Shopify apps have their own monthly subscriptions.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDomain name:\u003c\/strong\u003e an annual registration or renewal fee.-We can provide \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWe'll talk you through which Shopify plan suits your business before we start, so there are no surprises.\u003c\/p\u003e\n\u003ch4\u003eGood to know\u003c\/h4\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBasic\u003c\/strong\u003e doesn't include app set up or product personalisation. If you need these, choose Advanced.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAdvanced\u003c\/strong\u003e includes one personalised app integration. Extra apps are billed at our hourly website rate.\u003c\/li\u003e\n\u003cli\u003eShipping is set up for one market. Need more? Get in touch and we'll quote it for you.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTurnaround:\u003c\/strong\u003e please allow [X–X] business days from receiving your content. Need it sooner? Contact us to discuss.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003ePerfect for:\u003c\/strong\u003e equestrian brands and small businesses launching or refreshing their online store.\u003c\/p\u003e\n\u003cp\u003eAfter checkout you'll receive an email with a project questionnaire. \u003ca href=\"\/pages\/contact\"\u003eContact us\u003c\/a\u003e any time for personalised guidance.\u003c\/p\u003e","brand":"Equestrian Digital","offers":[{"title":"Basic (Free Theme)","offer_id":49279302598839,"sku":null,"price":1999.0,"currency_code":"AUD","in_stock":true},{"title":"Advanced (Paid Theme + Add Ons)","offer_id":49279326290103,"sku":null,"price":2699.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0767\/3213\/7655\/files\/SocialMediaWebsiteAudit.png?v=1791162382","url":"https:\/\/equestriandigital.com.au\/products\/shopify-store-setup-basic-template","provider":"Equestrian Digital","version":"1.0","type":"link"}